THE RELATIONSHIP BETWEEN INTERNAL COMMUNICATION AND EMPLOYEE ENGAGEMENT AT FAVOURITE DESIGN SDN. BHD., MUAR, JOHOR.
Abstract
Internal communication is an important mechanism to build trust and commitment which can lead to employee engagement. The main objective of this study is to examine the relationship between internal communication and employee engagement at Favourite Design Sdn. Bhd., Muar, Johor. This study also determines the level of internal communication and employee engagement. The methodology used is the quantitative data approach. The set of questionnaires were distributed to a sample of 140 respondents from 8 main departments excluding the Head of Department and the supervisors. The findings of the study showed that both levels of internal communication and employee engagement are high. Besides, there is a strong positive relationship between both variables. In conclusion, this organization practices effective internal communication and employee engagement is excellent due to positive internal communication. This study is useful to help this organization, future researchers and others to be knowledgeable in the field of the study.
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